NORDIC E-ROASTING CHALLENGE 2025

The Nordic E-Roasting Challenge is a one-of-a-kind roasting competition presented exclusively by SUDI JAYA GROUP, held only at Jakarta Coffee Week. Created to discover and showcase Indonesia’s most talented roasters, this competition provides a dedicated stage for those with exceptional skills and passion for coffee.
Why E-Roasting?
Recognizing the growing enthusiasm for roasting competitions — and the fact that most international roasting championships now use electric roasting machines — SUDI JAYA GROUP brings the Nordic E-Roasting Challenge to Indonesia for the first time.
This event allows local roasters to experience a fresh, distinctive format, giving them the opportunity to work with state-of-the-art Nordic E-Roasting machines. It’s more than just a competition; it’s a special edition created to celebrate Jacoweek’s 10th Anniversary, offering a unique challenge unlike any roasting event held before in the country.

In our 10th year, we raise our cups to the passion that fuels us — the passion that brought us here, and the passion that will carry us forward